Standard file formats
- A PDF file is preferred but we do accept the following file formats; TIFF, JPEG and EPS.
- All files and images must be converted to CMYK otherwise colours may change when printed.
- Resolution: 300 DPI resolution at actual size.
- Supplying artwork can be either emailed or sent via a file transfer site such as WeTransfer.
- You can also put it onto our Dropbox account, please contact us for the details.
Preparing your copy
- Avoid hyperlinks, underline, italics, bold font – copy should be as clean as possible.
- Copy submitted should be the final version approved by all parties involved.
- Copy should be submitted as a word attachment, rather than in the main body of the email.
- Any additional notes to the editor should be made clear in this word document,
rather than in the body of the email.
- Please start the article with an introductory sentence of 20-30 words, introducing who has written the
piece and giving an overview of what the piece is about: e.g. Paul Jagger, partner at Farrell and Clark, offers advice
on the changing dynamics of student accommodation.
- Please include all contact information you would like to be included in the article
- Hi res jpegs are the favoured option (minimum 500kb).
- Images from websites, or embedded into word documents, are generally no good.
- Please put clear captions on images.
- If there are a number of large pictures, please send via WeTransfer or Dropbox.
Aside from good pics, there are plenty of ways to enliven a feature, making it more readable/digestible.
- Some suggestions:
Box outs. Take one element of the feature, and run it as separate piece, ideally with its own image.
- Timelines. Works well if there’s a linear story to tell (eg a construction case study)
- Easy to read and looks great, especially over a double page spread or longer.
- Lists/bullet points/charts/graphs.
Wildfire Comms operates a two-proof policy. A PDF proof of the set article will be provided.
A further proof will then be provided to clarify and approve any amendments.